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Moments into Movements

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Here's a Project Name that Takes Two Lines

MLMS 2024

Black is Tech

Learn more

Here's a Project Name that Takes Two Lines

MLMS 2024

Black is Tech

Learn more

Black is Tech

Black is Tech

Hybrid

Client Name

Black is Tech

Attendees

8,500

Location

Atlanta, USA

Platform

Hopin

Challenge

The challenge for Saint Rock Media was to ensure the seamless integration of both virtual and in-person experiences across a five-day schedule across 4 different stages while maintaining consistent engagement for all attendees. Given the expansive nature of the conference, featuring keynote sessions, panel discussions, and workshops, it was crucial to create a cohesive event that offered value to both audiences. The goal was to build an environment where virtual attendees could feel just as engaged and connected as those attending in person while addressing topics ranging from career development to technology's role in creating social impact.

Solution

We facilitated a comprehensive hybrid experience by using the Hopin platform for remote attendees alongside an in-person event in Atlanta. The platform enabled seamless live streaming of keynote speeches, panel discussions, and workshops, supported by high-quality audio-visual technology, four dedicated stages, and creative transitions to engage viewers across the globe. Over 50 speakers, including Greg Cunningham and Isaac Barnes, addressed topics such as the future of tech, career growth, and the importance of inclusive environments. Programming included targeted networking sessions and a virtual expo, providing sponsors with a platform to showcase products and services to an engaged audience.

Results

The Ressults

Since taking the reins of Black is Tech in 2021, we have witnessed remarkable growth in attendance, scaling from 12,000 to 20,000 participants. In 2023, the conference brought together over 1,500 in-person attendees and a dynamic global virtual audience, establishing a truly inclusive and transformative platform. Representatives from 43 countries across every continent engaged in impactful discussions, exploring the intersection of technology, innovation, and socio-economic advancement. The conference featured over 50 speakers who valued the opportunity to address a community deeply committed to advancing diversity in tech. Sponsors, like Capital One, Cisco, and Warner Media, were thrilled with the engagement particularly online with 1,572 engaged visitors to their booths. They noted the opportunity to connect with a highly motivated audience and reported forging meaningful relationships with candidates. Black is Tech 2023 ultimately demonstrated the power of hybrid events to amplify underrepresented voices in the tech industry, providing a critical platform for growth, learning, and community building.

By creating a platform for Black technologists to share their experiences, learn from industry experts, and build lasting connections, Black is Tech 2023 solidified its position as a premier event championing diversity in tech and providing a platform for emerging voices.

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Los Angeles

Denver

Atlanta

Washington, D.C.

Dallas

South Africa

Germany

Philippines

Japan

Malaysia

Los Angeles

Denver

Atlanta

Washington, D.C.

Dallas

South Africa

Germany

Philippines

Japan

Malaysia

Stay up to date on all the news

06:00

Los Angeles

5211 W Adams Blvd,

Los Angeles, CA

90016

07:00

Denver

2101 Arapahoe St.

Denver, CO

80205

09:00

Washington D.C.

1720 I St NW,

Washington, DC

20006

16:00

Johannesburg

24 Cradock Ave,

Rosebank, Johannesburg

2196

Moments into Movements

Saint Rock Media

2025

Stay up to date on all the news

06:00

Los Angeles

5211 W Adams Blvd,

Los Angeles, CA

90016

07:00

Denver

2101 Arapahoe St.

Denver, CO

80205

09:00

Washington D.C.

1720 I St NW,

Washington, DC

20006

16:00

Johannesburg

24 Cradock Ave,

Rosebank, Johannesburg

2196

Moments into Movements

Saint Rock Media

2025

Stay up to date on all the news

06:00

Los Angeles

5211 W Adams Blvd,

Los Angeles, CA

07:00

Denver

2101 Arapahoe St.

Denver, CO

09:00

Washington D.C.

1720 I St NW,

Washington, DC

16:00

Johannesburg

24 Cradock Ave,

Rosebank, Joburg

Moments into Movements

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